by Emily Holler | Mar 24, 2024 | Music Career Development, Music Marketing
The rise of fraudulent practices, including bot-generated playlists, poses a significant threat to artists striving for genuine success on Spotify. With the platform cracking down on artificial streams and playlist manipulation, it’s crucial for artists to be...
by Emily Holler | Feb 9, 2024 | Music Career Development, Music Marketing
In the ever-changing landscape of the music industry, Spotify has secured its place as a significant platform for artists looking to expand their audience and grow their careers. However, it’s preferable to view Spotify success as an indicator of overall career...
by Emily Holler | Nov 15, 2023 | Media Release, Music Marketing
Releasing music involves so much more than just hitting the upload button; it’s an intricate dance of planning, marketing, and execution. Unfortunately, it’s not uncommon for artists to underestimate the time required to roll out a successful release...
by Emily Holler | Oct 27, 2023 | Music Career Development, Music Marketing
Today independent musicians have more control than ever over their careers, thanks to the multitude of DIY options that exist. However, this can also cause confusion and uncertainty if you’re unsure how to manage all the available opportunities. This guide provides a...
by Emily Holler | Oct 12, 2023 | Music Career Development, Music Marketing
In the digital age, an Electronic Press Kit (EPK) is a potent asset. It serves as a bridge to festival bookings, making a positive impression on industry professionals, venues, and media. But what’s the secret component that often gets overlooked, the one that...
by Emily Holler | Oct 6, 2023 | Music Career Development, Music Marketing
Releasing music is an exciting milestone for an artist, but it can get costly if you’re not careful. Armed with a few key tactics, you can achieve a budget-friendly music release while still obtaining significant reach. From planning and promotion to recording and DIY...
