Cheap Fakes

Black Rabbit George

Shanon Watkins


Empowering Indie Artists

At Mojo Bullet we’re driven by a mission to empower indie artists. The new music industry offers a wealth of opportunity and we love helping indie artists forge an effective and sustainable pathway to career success.

Specialising in career development, strategic planning, mentoring and marketing for the music industry, we offer professional services to best serve every artist we have the pleasure of working with.

We love joining forces with artists who are proactive, willing to invest in their career and eager to work collaboratively in a supportive and fun environment. We are passionate about our work and pride ourselves on our ability to find the essence, the spirit or ‘mojo’ of any great artist and like a bullet, help propel their career dynamically forward.

Mojo Bullet is a team of trailblazing industry professionals led by Emily Holler. Emily has an enviable career story that includes working as music business mentor, festival director, music supervisor, blogger, digital marketer, publicist, booking agent, international promoter and record label coordinator across Melbourne, Sydney, Gold Coast, London and Europe.

With a deep well of knowledge from a lifetime spent immersed in music & business, collaborating with artists and performing as an international DJ and singer, Emily is driven to support indie artists in developing their brand identity, establishing good business infrastructure, marketing their music effectively and most importantly believing in themselves.

Self proclaimed part-anarchist, part-hippie; Emily loves all things vintage, enjoys the odd entrepreneurial podcast, is addicted to online learning and can’t resist turmeric latte’s.


Up-to-date career advice for independent artists


Career review, mentoring, marketing & more

About us

Empowering indie artists to have sustainable careers

Newsletter Signup

Join our mailing list



Our action plan consists of a full career review & establishment of a strategic plan to reach your goals.


Let us devise & implement a powerful set of marketing strategies to support your business growth.


Mentoring in brand development, strategic marketing, release strategies, social media and business practice.

Client Testimonials

Emily has become a crucial part of our Australian touring and we’re very grateful for her expertise. Tomato/Tomato (CA)

I couldn’t recommend a professional in this business more highly. Black Rabbit George

Working with Mojo Bullet has been a massive step forward in growing my musical career.

Shanon Watkins


Drop us a line or shoot us a message

7 + 13 =

Drop us a line or shoot us a message

14 + 6 =

emily (at)
MONDAY to FRIDAY:  9am to 5pm